Search Engine Optimizationt


Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

What is SEO?

Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be considered as a framework since the whole process has a number of rules (or guidelines), a number of stages and a set of controls.

Why is SEO important?

In today’s competitive market, SEO marketing is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems.If you have a web site, blog or online store, SEO can help your business grow and meet the business objectives.

What are the main stages of the Search Engine Optimization process?

s I mentioned above, SEO is not a static process but rather a framework with rules and processes. For simplicity though SEO can be broken down into 2 main stages:

On-site SEO: What rules to apply on your site to make it search engine friendly

Off-site SEO: How to promote your website or blog so that it can rank better in search results.